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As a Company Senator is ever expanding and now encompasses 3 brands –

With this structure we believe that we have achieved what no other European organisation has – brands that work in unison.

 

This is further reinforced by the fact that we have three individual sales teams that compliment each other by focussing on success, not competition.

Although saying this, each brand has its own unique individuality which is what keeps the Group's portfolio fresh and distinctive, and is key to success going forward. An excellent example of this is the Groups literature. Unique concepts have been developed to support each brand, being specifically designed to target individual markets.

Senator
The UK's leading manufacturer of office furniture, is the original brand from which all else has stemmed and accounts for the largest proportion of sales across the group.
Concentrating on high quality desking and task seating the Senator portfolio is aimed at the middle to upper regions of the market and working in partnership with every customer, we aim to provide stimulating and functional solutions, which satisfy a wide range of workplace and commercial requirements.

Torasen
The Group's entry level brand Torasen, offers an extensive range of functional, cost effective office and leisure furniture.

The company prides itself on the ability to react swiftly to tight delivery deadlines due to its programme of stock control which ensures a rapid turnaround via its own company livery.

Allermuir
Allermuir design and manufacture a comprehensive and diverse collection of products, specialising in supplying furniture primarily for the leisure and corporate environments. Working with a broad selection of designers from the UK and Europe ensure that the Allermuir collection continues to evolve and remains a fresh, unique, distinctive portfolio, with an extensive product offering including chairs, stools, benches, soft seating and tables.

 
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